Want better copywriting? Take a shovel to it!
I’m not what you would call a good gardener – but my friend Janine is. It seems that with a simple flick of her green thumb, Janine’s gardens magically transform into captivating arrays of colour,...
View ArticleMy new mantra – I want copywriting work that makes me feel good
“So, what kind of writing do you like to do?” I can’t count how many times I’ve been asked this question in a meeting with a potential client. And in more than twenty years in the business, I have...
View ArticleWant better copywriting? Take a shovel to it!
I’m not what you would call a good gardener – but my friend Janine is. It seems that with a simple flick of her green thumb, Janine’s gardens magically transform into captivating arrays of colour,...
View Article
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